Dan Ariely

Professor & Author

Dan Ariely is known for his research on behavioral economics. He’ll lead an engaging discussion on his findings and their relevance to financial decision-making. Ariely is co-creator of the film documentary (Dis)Honesty: The Truth About Lies, a three-time New York Times bestselling author, and an advice columnist for the Wall Street Journal’s “Ask Ariely.” He’s a James B. Duke Professor of Psychology & Behavioral Economics at Duke University.